Yovanna Pineda

Dr. Yovanna Pineda is an Associate Professor of History and author of Industrial Development in a Frontier Economy: The Industrialization of Argentina, 1890-1930 (Stanford, 2009). Her upcoming book, Sensational Machines: Technē-Culture in Argentina, examines the ritual and myth-making in the design, maintenance, and repair of harvesters and tractors. Drawing on ethnographic methods, archival sources, oral histories, rumor, social media, and material culture, this transdisciplinary work charts the genealogy of technological culture in Argentina. It analyzes the 200-year development of peoples’ emotional and sensory meanings of cutting-edge technology during the long 19th-20th centuries.

Sensational Machines:  Technē-Culture in Argentina

Pineda’s second book, Sensational Machines: Technē-Culture in Argentina, examines the ritual and myth-making in the design, maintenance, and repair of harvesters and tractors. Drawing on ethnographic methods, archival sources, oral histories, rumor, social media, and material culture, this transdisciplinary work charts the genealogy of technological culture in Argentina. It analyzes the 200-year development of peoples’ emotional and sensory meanings of cutting-edge technology during the long 19th-20th centuries.